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Latest Press Release:
May 16, 2008: New York
Nielsen Completes Acquisition of IAG Research
Latest Article:
October 8, 2008: The Wall Street Journal
Honda Taps Sony to Ramp Up Its Ad Strategy
Latest Events:
June 26, 2008: Ad Effectiveness on Spanish Language Television
A Nielsen IAG Breakfast Event
New York, NY
Nielsen IAG presented highlights from ongoing research into ad effectiveness on Spanish Language Television
Latest Insights & Findings:
July 18, 2008: Program Engagement In A C3 World (video)
Barbara Zack joins David Marans & Fariba Zamaniyan in this exclusive roundtable discussion.
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